AWARD AWARD GALA – It is well known: the laws of theater and television programs are usually wise lessons for event concepts. Therefore it is interesting to see one of the most watched television moments of the year below: By Televizier gala as an event to approach the lessons of the Golden Televizier Ring Gala
. we get a few valuable lessons:
1. The value of a good for range
The run to the broadcast and the gala far was almost perfect and complete multimedia. The tens of thousands of messages on various channels made in the run perfect tension and partly because it will record viewership of 2.25 million reached. In addition, the expressions on social media proved to be a perfect indicator of the results. On Emerce.nl’s good to see that only one outcome differed with the social media attention in advance.
2. Lists score still
Especially if those lists are associated with a large number of winners, with several supporters, so it is always exciting to keep watching. The clever alternation between issuing live and recorded (slightly humorous) surprise prizes, worked fine for the concentration.
3. Miming on a live event does not work
Well, it is and remains television and so a show where the singer at the end of the act with a car wegscheurt at Carré, probably can not be sung live, but if there vocals can be heard while the artist in a fraction of a second later bet (from 02:40) then does it prejudice. Nevertheless, it was a performance full of performance and perception and well sung, but not live …
4. Creativity leads to surprise
And that makes sure even you enthralled watching a countdown clock …
5. Rehearsed pitch for the ceremony: toe-curling
Authentic, transparent, storytelling … these are your terms of the second decade of the 21st century. In particular this means it should be. Intrinsically The rehearsed conversations prior to the presentation of each award were sometimes toe-curling.
6. Class Location
In a quest for unconventional locations, pop-up accommodation, etc let Carré during the gala show that a location where you gala expected to come into its own. Perfectly Especially when the concept occasional class appearance breaks, such as clear and down to build an act by the audience going, etc.
7. Short attention span, so short items
An investigation into the events and conference industry recently pointed out that the concentration curve will shrink even further. Since the Televizier Gala fine kept in mind: many short items, short speeches and generally therefore a pleasant pace in the concept. Also breaking the gala with short films and a pop-up talk show worked fine for attention.
8. Emotion (relatives) as the icing on the cake
Actually fit a cold approach to the use of emotion and really would not emotion should emerge spontaneously. The Televizier Gala proved that emotion from director may be, for example relatives nominees to speak or friends of Johnny de Mol in all their openness to give the stage.
8 + 1. Oh … yes, humor works …
Humor, it remains subjective, what is and is not funny. But if it then appears that it is not gescirpt, then Chantal Janzen pretty funny:
& gt; & gt; Much more inspiration? Lessons more wise? Everything can be? How events gain Come to Day of the Event.
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