“Steve Jobs wanted to work in secret on TV ‘- iculture – iculture

Steve Jobs resigned in August 2011 as CEO of Apple. Two months later, he died tragically. But do not think that Jobs on his sickbed to muse over his glorious past: he already had new plans! After his retirement he continued to work on the development of television in secret.

A LOOK AT

25 -8-2011 · Apple has just announced that Steve Jobs immediately resigned as CEO of Apple, Inc. The new CEO, Tim Cook, Apple’s current COO (Chief Operations Officer). Tim Cook took before the tasks for the ill Steve Jobs.

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Jobs verklapte on the night he stepped down as CEO journalist Walt Mossberg, then working for the Wall Street Journal. “I think I came back there how to do it and it is fantastic,” Jobs told Mossberg. That statement reminds the biography that Walter Isaacson published later. Also, it would Jobs said that he he had with televisions plans and that the problem had cracked. What did Jobs, has never been well understood. Was it the voice control with Siri? Or a private TV set with built-in smart features.

not quit yet
Mossberg says that Jobs called him shortly after Apple announced that he would resign. Jobs would remain at Apple in an advisory role. But at the same time Jobs already had new plans. “I was writing, and the phone rang,” Mossberg remembers. “He was. I thought he wanted to talk to me because he felt a little sentimental. But he also wanted to let me know that he was provisionally not stop. “

Jobs would, according to the official press release remain Chairman of the Board, director and Apple employee. But he had other plans: “I want you to come see. In a few months I’ll show you, “Jobs said enthusiastically. These would be more than one set-top box like the Apple TV, but TV.

Steve Jobs and Walter Mossberg during an interview

Will the iTV ever yet?
the plan was never achieved since Jobs died soon after Tim Cook took over the lead from Apple. Whether we ever get to see the plans of Jobs, is still questionable. Apple have released a much-improved Apple TV with apps and voice control, but it is not the revolution that Jobs mirrored to Mossberg. Because Jobs was ahead of his time, often decades, we get maybe even see something. The rumors of an Apple HDTV (which was named for the convenience Apple iTV) were strong in the period after Jobs’ death, but are now virtually disappeared.

“If you give me five minutes after I hung up did asked, he would reinvent the whole television, “Mossberg recalls. “It would be in Apple style. That is, high quality and easy to use. But he did more than just hardware – it was obvious “

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