During the examination of Boston University, to which more than a thousand 13- participated to 20 year olds, is also considering the link between drinking beer and watching television in general.
It is past studies have shown that people drink more if he or she often turn on the television. However, researchers at the University in the US city of Boston claim that the transmission of a beer commercial also affects the viewers.
Drinks
Teenagers television watched but encountered no beer commercial, drank about fourteen drinks per month. Young people who got to see three hundred beer commercials during that month, drank about 33 drinks during that period.
“People can say that advertising only affects the choice of the beer brand, but that is not so” says Timothy Naimi, lead researcher of the university. “This is perhaps a good reason at all less likely to turn on the television.”
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