“Part of the Netherlands can afford easy to purchase a subscription to Netflix or Ziggo Sport, but the majority wants to watch free television,” said De Mol.
The television producer thinks this that advertising on television for parties will always be interesting. “Television is by far the cheapest mass medium. When you next Saturday the Netherlands wants to get to your stores or on your website, then television is the only medium.”
The fact that De Mol plans to work with TMG video on demand does not mean produce according to him that traditional television is pushed to the side.
“the fact that you jump on new developments, does not mean that you dispose of old. They are still healthy enough for me. Just making TV has become quite different. (…) I still believe that people need to also occasionally do nothing except look “
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