Content is more important than television platform used - Express.be

On television content is more important than the platform used. That’s the conclusion of a study of the streaming service Netflix by a group of American consumers. The researchers found that while users of streaming show strong affinity with television content. Even if they do not have access to a digital platform, they are as Netflix still interested to watch television. The study shows that, according to Netflix also ease one of the most important factors in online video. It should be noted that three-quarters of respondents indicating hold to view at a time when they themselves have chosen. television it

“People who have a strong bond with streaming television content,” the researchers note. “Two to three streamers says during a timeout digital still interested in television content. This indicates that the public has a greater bond with the content than with the platform being used. For the distribution of programs A shift in audience behavior has therefore more to do with the platforms used than a content-selection. “Researchers found that while nearly three-quarters of the respondents indicated to have a preference for streaming television content in the personal calendar to fit.

also came from the investigation for three-quarters of respondents also that positive attitude to the so-called binge-streaming, with several episodes of a television series can be viewed immediately. succession According to 79 percent, this method look nicer than the traditional weekly episodes. It was found that 73 percent of respondents, according to a session of two to six episodes in streaming turn may be labeled. As binge-viewing habits According to 76 percent of those surveyed binge streaming may signify a pleasant rest time in their busy daily activities. It was also found that 80 percent showing a greater interest in an interesting television stream than in the social media messages from a good friend.